At The White Balloon we’ve brought together what we think are some of the best European children's clothing designers, shoemakers, toymakers, and products from near and far and put them in one place. Bright, funky, divine, energetic, creative, adventurous products are what we carry. Ordinary things we do not carry.

Brands include Allykats, Anne- Claire Petit Toys, Aster, At Home Pajamas, Baby Cie, Bear Feet, Bimbi, Blabla, C-Rose, Cakewalk, Catimini, Choufleur, Claesen's, Corolle, Crocodile Creek, Dolca, Dr. Bobby, eeBoo, Giddy Giddy, HABA, JK Tees, Jean Bourget, Jottum, Juicy Couture, Lima Bean Baby, Kaiya Eve, Kaboo, Le Fromage et L'Orange, Lili Gaufrette, Lilly Pulitzer, Little Twig, Manhattan Toy, Mim Pi, Naturino, Oilily, Oink! Baby, Only Hearts Club Dolls, Penelope Peapod, Petit Patapon, Petit Bateau, Petunia Picklebottom, Primigi, Robeez, Room Seven Clothing, Room Seven Bedding, Shilav, Sea Treasures, Simply Tiffany, Small Paul by Paul Frank, Shilav, Sonik Jeans, Submarine, Tea Collection, Tiny Tulips, True Religion, Tsubo & Zutano.